An Israeli inventor, Izhar Gafni, has succeeded in making a bike out of the very thing that normal bikes come in… the box!  The bike is not just theoretical either, it will begin production in the next month or so.  It will cost around $9 to make and can be bought for around $20, which will change the lives of many of the poorest in places like Africa.  They are not only cheap, but maintenance free.

It is this kind of thinking that more businesses, and indeed individuals, need; to look at something that is usually regarded as waste and turn it into a valuable resource.  If you can’t compete, change the game!

Resources:

1. Telegraph article