The oldest English words (and what they teach us…)

Scientists at Reading University in southern England have used a supercomputer called ThamesBlue to model the evolution of words in English and the wider family of Indo-European languages over the last 30,000 years.  Not surprisingly they found that I is one of the oldest words.  This is little surprise but it does illustrate one key point that is at the heart of all Change initiatives and leadership challenges.  You have to deal explicitly with with people’s need to know how your plans will affect/impact them.  This is otherwise known as the W.I.F.M factor (What is in It For Me.)  Fail to address this at your peril!

“Language forces us to perceive the world as man presents it to us.”  Julia Penelope

“We learn what we have said from those who listen to our speaking.”  Kenneth Patton

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